|
Want to avoid being blacklisted by
the search engines and banished to the sin bin never to receive a single
search engine visitor ever again? Thought so. Here's some tips to help
you.. Tip 1 - Hide And Seek Do not use hidden text on your
website. This means having words and phrases in your pages somewhere that
can't be seen to the naked eye. The tactic of having text on your page
that is the same colour as the background, and is therefore 'hidden', will
almost certainly result in your wanted poster being pinned up by most
search engines. Tip 2 - Your Website Is Not A Turkey Do
not cram your hands full of keywords and phrases and start trying to stuff
them into your website's... pages. You need to have some phrases in there,
yes, but don't overdo it. The search engine owners spend millions every
year on their software so guess what - they know when you're trying to
beat the system! Tip 3 - Man vs. The Machines Do not build
your website for the search engine robots - build it for those squishy
pink things - human beings! If you focus too much on having a search
engine optimised site you can quickly lose track of why your website is
there in the first place - to generate you business by people visiting it
and doing what you want them to do. Would you create a new reception area
in your office that was tailored specifically to the floor-waxing machine
so it could get the best access? No. You would build it for people - do
the same with your website. Tip 3.5 - Don't Be A Bunny Boiler
Do not start pinning up pictures in your dark room of each search
engine and then start stalking them by submitting your website every day,
week or even month. Search engines hate this - if you over-step the mark
you'll be well on the way to that blacklist.. You only need to submit your
website to most search engines just one time - ever. Once it's done, it's
done. Despite what some 'experts' might tell you - you don't need to
constantly re-submit your site. Mike Cheney www.magnet4web.com
You can get lots more free articles on search engines plus a Free
Bonus Special Report "How To Turn Your Website Into A Customer Magnet"
worth a value of £47 ($85) here: http://www.magnet4web.com/website_services/?page=freeguide
|